The big supermarket chain has more than 20 locations across the NYC and Tri-State metro area. The company needed an online presence that could provide information related to each of the stores including weekly deals and products news. My Food Bazaar Case Study Challenge.
My Food Bazaar Case Study Report
We recognized that the site had to be dynamic, user-friendly and it had to be informative for the customers. We were able to implement store locator along with a unique feature that allowed the Administrator to upload recipes either by video or text. Customers would now be able to find great recipes and make shopping for ingredients much easier. The Administration section was designed with a CMS (Content Management System) that allow for complete content control. The site also allowed the Admin to accept payment, list departments, update locations, list events, News Letters, and update FAQs. We also added a section where employment applications can be managed. The site was set up to be both in English and Spanish on a .NET framework used for development and it optimized for SEO.
The website establishes convenient user-experience. The ability for store managers to update the content increased website traffic and allowed for easier content management.
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